Exhausted: Why are car manufacturers pushing for subscriptions despite subscription fatigue?

Exploring the growing trend of subscription-based services in the automotive industry and its impact on consumers

Chris Kernaghan
ILLUMINATION
Published in
4 min readMay 23, 2023

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Interior shot of a steering wheel and dash
Source: Pexels

Well, well, well. It seems car manufacturers are pushing for subscription-based services for features that are already…

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Chris Kernaghan
ILLUMINATION

Good honest design that delights: Connect with Chris, owner of Belfast-based feedme.design, for design guidance and advice at chris@feedme.design.